Datara Studio Privacy Policy

Last updated: 5th May 2026

At Datara Studio, we take privacy seriously.

This Privacy Policy explains, in plain English, what information we collect, why we collect it, how we use it, and what choices you have. We have written it to be clear and practical, not buried in legal jargon.

By using Datara Studio, our website, or related services, you agree to this Privacy Policy.

Who we are

Datara Studio is operated by Elastik Limited ("Datara", "we", "us", "our").

If you have questions about this Privacy Policy or your personal information, you can contact us at:

Email [email protected]

Website https://datara.studio

Address 71 Spencer Road, Oteha Auckland 0632 New Zealand

Privacy at a glance

Here is the short version:

We collect the information we need to run Datara, manage licences, process purchases, provide support, and improve our services.
We may collect website analytics and product activation information so we can operate the business properly and understand usage patterns.
Datara Studio is designed to work locally, and we aim to keep data collection practical and limited.
If you choose to use third-party AI providers or other integrations, those services may receive information needed to perform the feature you requested.
We do not retain your credit card information.
We do not sell your personal information.
You can contact us to access, correct, or request deletion of your information, subject to legal and operational requirements.

What information we collect

We may collect the following types of information.

Information you give us

This includes information you provide when you:

download Datara
create an account
buy a licence
request support
contact us
sign up for emails or updates
participate in an early adopter offer or community activity

This may include:

your name
your email address
your company name
billing country or region
account details
licence and activation information
information you send us in forms, emails, or support requests

Purchase and licence information

If you buy Datara, we may collect and store:

your purchase details
licence type
licence key details
seat count
activation history
refund status
transaction reference information

We do not retain your credit card information.

If payments are handled through a third-party payment processor, e-commerce platform, or merchant-of-record provider, your payment card details are handled by that provider under their own privacy and security terms.

Website usage information

When you visit our website, we may collect information such as:

IP address
browser type
device type
operating system
pages visited
referring website or source
approximate location based on IP
time spent on pages
general site activity

We use this information to understand website traffic, improve the site, and see what content and pages are most useful.

Product activation and device information

To manage licensing and support, we may collect information related to:

licence activations
device or machine identifiers used for activation
software version
activation count
operating system information
seat usage
account-linked licence activity

This helps us:

activate licences
prevent fraud or misuse
manage seat limits
support legitimate device changes and reinstalls
help company customers manage devices and staff access

Support and communications

If you contact us, we may keep records of:

support emails and tickets
bug reports
feature requests
licence enquiries
refund requests
other communications you send us

This helps us respond to you, improve Datara, and maintain service records.

How we use your information

We use personal information to:

provide Datara and related services
create and manage accounts
issue, activate, and manage licences
process purchases and refunds
provide customer support
communicate with you about your account, licence, updates, security, or service issues
improve our website, product, and customer experience
monitor and prevent fraud, abuse, or misuse
meet legal, tax, accounting, and compliance obligations
send product news, updates, or marketing messages where permitted by law or where you have chosen to receive them

What Datara does not do

We want to be clear about a few things.

We do not retain credit card information

We do not store or retain your full credit card details.

We do not sell personal information

We do not sell your personal information to third parties.

We do not try to collect unnecessary information

We aim to collect only the information reasonably needed to operate Datara, manage licences, support customers, and improve our services.

Your databases, local workflows, and AI features

Datara Studio is designed as a desktop product that works locally.

In general:

your databases remain under your control
your credentials and working data are intended to stay on your machine unless a feature specifically requires otherwise
you decide whether to use third-party AI providers or other integrations

If you use optional AI or third-party integrations, information relevant to that feature may be sent to the provider you choose. Depending on the feature, that may include prompts, schema details, metadata, or other information needed to carry out the request.

You are responsible for deciding:

whether to enable those integrations
what information you send through them
whether their privacy and security terms are suitable for your environment

Cookies and similar technologies

Our website may use cookies and similar technologies to:

keep sessions working
remember preferences
improve website performance
understand website traffic and usage patterns

Cookies are small files stored on your device by your browser.

You can usually control or disable cookies through your browser settings, although some parts of the website may not work properly if you do.

We do not use cookies to store sensitive payment information.

Who we share information with

We may share information with trusted service providers where needed to operate our business, for example:

payment or commerce providers
hosting providers
analytics providers
email or communication services
customer support platforms
licensing and activation services
legal, accounting, or compliance advisers
AI or integration providers you choose to use through Datara features

We require service providers to use information only as needed to provide their services.

We may also disclose information:

if required by law
to protect our rights, customers, or systems
to investigate fraud, misuse, or security issues
in connection with a merger, acquisition, restructuring, sale, or transfer of business assets

Third-party services and links

Datara may link to or integrate with third-party websites, services, tools, or providers.

These may include:

payment processors
AI providers
local model tools
external websites
community platforms
support tools
social media sites

Those third parties operate under their own privacy policies and terms. We are not responsible for the privacy practices of third-party services or websites.

International use

Datara is sold globally.

Your personal information may be processed in countries other than your own, depending on where we, our providers, or our infrastructure operate.

Where personal information is transferred internationally, we will take reasonable steps to ensure it is handled in an appropriate and lawful way.

How long we keep information

We keep personal information only as long as reasonably necessary for:

account management
licensing and activation records
support and service delivery
refunds and transaction records
legal, tax, accounting, and compliance obligations
resolving disputes and enforcing agreements

When information is no longer needed, we will delete it or de-identify it where reasonably practical.

Security

We take reasonable technical and organisational steps to protect personal information from:

unauthorised access
misuse
loss
alteration
disclosure

No system is completely secure, and we cannot guarantee absolute security, but we take security seriously and aim to use appropriate safeguards.

You are also responsible for protecting:

your account details
your licence keys
your devices
any credentials or API keys you use with Datara

Your rights and choices

Depending on where you live, you may have rights to:

access your personal information
correct inaccurate information
request deletion of your information
object to certain uses of your information
withdraw consent where processing is based on consent
request a copy of certain information

If you want to make one of these requests, contact us at [Insert support email].

We may need to verify your identity before acting on your request.

In some cases, we may need to keep certain information for legal, accounting, fraud-prevention, licensing, or operational reasons.

Marketing and opt-out

If you receive marketing emails from us and no longer want them, you can:

click the unsubscribe link in the email, or
contact us and ask to be removed from marketing communications

You will still receive important service communications where necessary, such as:

licence or activation notices
purchase confirmations
refund confirmations
account or security notices
support responses

Children

Datara is intended for developers, businesses, and adult users. It is not designed for children.

We do not knowingly collect personal information from children where doing so would be unlawful.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

If we make important changes, we may post the updated version on our website or notify users in another appropriate way.

Your continued use of Datara after the updated policy takes effect means you accept the revised Privacy Policy.

Contact us

If you have questions about this Privacy Policy or your personal information, please contact us:

Elastik Limited / Datara Studio

Email [email protected]

Website https://datara.studio

Address 71 Spencer Road, Oteha Auckland 0632 New Zealand